Current:Home > InvestWill Beyoncé's new hair care line, Cécred, cater to different hair textures? -Wealth Empowerment Academy
Will Beyoncé's new hair care line, Cécred, cater to different hair textures?
View
Date:2025-04-18 22:22:17
Beyoncé's upcoming hair care line,ésnewhaircarelineCé Cécred, seems to be inclusive of many different hair types and textures.
In a new video posted to the Cécred Instagram account, a variety of men and women appear to be getting their hair treated with products from the brand, pronounced "sacred." Beyoncé's mom Tina Knowles also makes a cameo in the clip as shows off her hairstyling skills.
The clips shared to the brand's official Instagram begin with a man saying, "Today we're going to transform you. We're going to show you some magic that Beyoncé and the team have been working with."
The video features men and women of all shades with all different hair types, ranging from straighter hair and loose curls to tighter coiled textures, raving about the respective products while getting their hair done.
One woman says, "I've never tried anything like this before, and it's revolutionary", while showing over her straight, colored hair.
"It's good to find a product that can treat curly hair," said another as two women showed off their different curl patterns.
Beyoncé's hair care lineis just latest chapter in her long history of celebrating Black hair
Beyoncé first teased a hair care line in May, while opening up about the impact of growing up in her mom's hair salon.
"I saw firsthand how the ways we nurture and celebrate hair can directly impact our souls," she wrote. “I watched her heal and be of service to so many women. Having learned so much on my hair journey, I've always dreamed of carrying on her legacy. I can’t wait for you to experience what I’ve been creating."
Recently, the singer announced the official name and release date for the new line. Beyoncé has yet to give fans full product details. However, little by little, fans are getting a glimpse of what's in store.
Cécred will be available Feb 20.
What we know so far:Beyoncé announces highly anticipated hair care line Cécred
Follow Caché McClay, the USA TODAY Network's Beyoncé Knowles-Carter reporter, on Instagram, TikTok and X as @cachemcclay.
veryGood! (62)
Related
- Off the Grid: Sally breaks down USA TODAY's daily crossword puzzle, Triathlon
- Latvia’s chief diplomat pursues NATO’s top job, saying a clear vision on Russia is needed
- 'The Voice' contestant Tom Nitti leaves Season 24 for 'personal reasons,' will not return
- Fed’s Waller: Interest rates are likely high enough to bring inflation back to 2% target
- NFL Week 15 picks straight up and against spread: Bills, Lions put No. 1 seed hopes on line
- Jimmy Carter set to lead presidents, first ladies in mourning and celebrating Rosalynn Carter
- Stephen Colbert forced to sit out 'Late Show' for a week due to ruptured appendix
- French police arrest a yoga guru accused of exploiting female followers
- Warm inflation data keep S&P 500, Dow, Nasdaq under wraps before Fed meeting next week
- Morgan Wallen tops Apple Music’s 2023 song chart while Taylor Swift and SZA also top streaming lists
Ranking
- Small twin
- Taika Waititi says he directed 'Thor' because he was 'poor' with 2 kids: 'I had no interest'
- Baltic nations’ foreign ministers pull out of OSCE meeting over Russian foreign minister attendance
- Chinese AI firm SenseTime denies research firm Grizzly’s claim it inflated its revenue
- Could your smelly farts help science?
- Finland plans to close its entire border with Russia over migration concerns
- Rescuers begin pulling out 41 workers trapped in a collapsed tunnel in India for 17 days
- One Tree Hill’s Bethany Joy Lenz Reveals Where She Found “Safety” Amid Exit From Cult Life
Recommendation
In ‘Nickel Boys,’ striving for a new way to see
Montana man intends to plead guilty to threatening US Sen. Jon Tester
Kate Spade 24-Hour Flash Deal: This $300 Backpack Is on Sale for $65 and It Comes in 4 Colors
Hungry for victory? Pop-Tarts Bowl will feature first edible mascot
Intellectuals vs. The Internet
In new challenge to indictment, Trump’s lawyers argue he had good basis to question election results
Marty Krofft, who changed children's TV with 'H.R. Pufnstuf,' dies at 86
OpenAI says Sam Altman to return as CEO just days after the board sacked him and he said he'd join Microsoft